Fewer walk-outs, more closes, higher ATV. Be Brilly shows every manager who to coach, and on what.
The features
Assessments, anecdotes, benchmarks, BrillyIntel, visits and ramps. Here's what each one does on the floor.
A reliable rubric and a clear standard, so a score means the same thing in every store. Score your team weekly, monthly or quarterly. However you run your floor.
One tap records the story. Over time it builds a profile of what your A-players actually do.
Ask in plain English. Get a straight answer.
Send a scoring link to a mystery shopper, agency or friend of the business. Their scores stay separate until you review them.
New starters and returners get more frequent check-ins, then ease back once they're consistently Strong.
No hardware. No manual. Built to save managers time, not give them another thing to manage.
Nothing to install
A tap, not a form
See the wins fast

Most teams are scoring on the floor in their first week. Add your team, choose GMCU or your own standards, and score your first conversation from a phone. No hardware, no training day.
Yes. Start with GMCU as it comes, or bring your own standards and we'll map them across. Either way, every manager scores against the same rubric.
Yes. See scores by store and by person, compare stores side by side, and benchmark each one against retailers in your category, pillar by pillar.
Yes. Visits gives each store a scoring link you can send to a mystery shopper, agency or friend of the business. Their scores sit alongside your managers', and nothing counts until you approve it.
Brilly reads across your assessments and anecdotes to spot dips early and show what your best people do. Ask it questions in plain English, like who's improved most on Close this month.